Starting a new venture and developing it is beyond exciting — designing, sourcing, and setting up a business is thrilling! As you progress, though, the journey involves navigating challenges like margins, import, export, your route to market and your marketing.
My mission is to guide you through the next steps. To help you create a strategy you can execute whist keeping your vision on track. Let’s embark on this journey together!
Design skills and technical know-how are important, but having a strong foundation and a solid strategy is what really drives success. When I started my first business, Nomad Design, a wise friend asked, ‘so, what’s your route to market then?’ . Being 26 and wonderfully naive, that question was eye-opening. I began to see that creating products and sharing them on Instagram wasn’t enough. What I needed was a strategy, a product ecosystem and method. This is the kind of thoughtful guidance I’m excited to share with you.
I have worked with well-known lifestyle brands, makers, movers and shakers for a decade. My greatest skill is weaving together the intricate threads of strategy, aesthetics and systems. (I love systems.) More importantly, my objective is to set you off into the world feeling prepared and confident about running your business. Not just armed with a beautiful website.
Let's get you unstuck!
As a small business founder I understand where you are at, facing a different set of decisions every day. Each has the potential to positively impact your future.
My experience in business means that I am not just a designer. I understand the importance of cash flow, route to market, sales funnels, social strategy, product photography, art direction, sourcing products and executing a strategy. What I want is for us to create a strong foundation for your business so you can run your company.
Do you feel that Folklore's services are right for you? If you are in the Stroud area let's meet up for coffee and a chat about your business. If you are interested in a specific service ping me an email. I'd love to hear from you and potentially work together.
"We business owners need as much daily care as our businesses do! Keep your body healthy and your mindset clear. Make sleep, nature and joy a priority in your personal life."
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